The UK Intellectual Property Office is happy to accept direct applications from private applicants.

We believe that entrusting an application to us from the earliest stages of brand creation will give your application the best prospect of achieving the appropriate protection. The cost of professional assistance to put things right when they have gone wrong can quickly exceed our fees for preparing and filing your application. The UKIPO do not refund application fees.

However, the UKIPO application process is straightforward and the online process is easy to follow if you read the accompanying advice pages. A competent person should be able to prepare and file a UK trade mark application and achieve registration.